Innotrac Announces Multi Year Agreement to Provide E-commerce Fulfillment Services for The North Face

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March 29, 2008

ATLANTA, March 27 /PRNewswire-FirstCall/ — Innotrac Corporation , today announced it has signed a multiyear agreement with The North Face, the world’s premier supplier of authentic, innovative and technically advanced outdoor apparel, equipment and footwear, to provide product fulfillment services to support the expansion of their e-commerce initiative set to launch later this year.”Innotrac’s experience across a broad assortment of products including apparel, equipment, and footwear is impressive,” said Lindsay Rice, Vice President of Retail, The North Face. “We have been pleased with Innotrac’s willingness to work with The North Face and are thrilled to have their expertise, attention to detail, knowledge and quick follow-through for our product and gift card fulfillment needs.”"The North Face’s decision to entrust Innotrac with their brand, a brand that stands for the highest quality, is a reflection of Innotrac’s strong service reputation. Our ability to tailor our offerings to fulfill The North Face’s specific needs is a testament to our infrastructure and the flexibility we’ve built throughout our national network,” commented Scott Dorfman, President and Chief Executive Officer of Innotrac. “The addition of this new retail partner confirms and strengthens Innotrac’s position as a leading fulfillment provider for e-commerce and retailers across the U.S.”About InnotracInnotrac Corporation , founded in 1984 and based in Atlanta, Georgia, is a full-service provider of customized order fulfillment and call center services. The Company operates fulfillment and call centers in Atlanta, Georgia; Reno, Nevada; Pueblo, Colorado; Chicago, Illinois; Hebron, Kentucky; and Columbus, Ohio. For more information about Innotrac, visit the Innotrac’s website at .About The North Face(R)The North Face, a division of VF Outdoor, Inc., was founded in 1968. Headquartered in San Leandro, California, the company offers the most technically advanced products in the market to accomplished climbers, mountaineers, snowsport athletes, endurance athletes, and explorers. The company’s products are sold in specialty mountaineering, backpacking, running, and snowsport retailers, premium-sporting goods retailers and major outdoor specialty retail chains.Information contained in this press release, other than historical information, may be considered forward-looking in nature. Forward-looking statements in this press release may include our expectations for future progress in our business and future generation of cash flows. Forward-looking statements are subject to various risks, uncertainties and assumptions. Should one or more of these risks or uncertainties materialize, or should underlying assumptions prove incorrect, actual results may vary materially from those anticipated, estimated or expected. Among the key factors that may have a direct bearing on Innotrac’s operating results, performance or financial condition are competition, the demand for Innotrac’s services, Innotrac’s ability to retain its current clients and attract new clients, realization of expected revenues from new clients, the state of the telecommunications and direct response industries in general, changing technologies, Innotrac’s ability to maintain profit margins in the face of pricing pressures and numerous other factors discussed in Innotrac’s 2006 Annual Report on Form 10-K and other filings on file with the Securities and Exchange Commission. Innotrac disclaims any intention or obligation to update or revise any forward-looking statement whether as a result of new information, future events or otherwise. Innotrac Corporation

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